Insurance Marketing For the Independent Agent Channel
Increase your digital footprint on the largest marketing platform for independent agents and insurance companies
Advantage Products
Advantage For
Independent Agents
Exclusively for Big “I” member agencies! Be understood, get found more often and connect with more insurance shoppers.
Popular Features
- Custom Agency Profile
- Backlinks for Improved SEO
- Referrals and Recommendations
- Appetite Customization
Independent Agents
Advantage For
Insurance Companies
Educate agents and consumers about your Carrier, MGA or Wholesaler products and drive traffic to your agents.
Popular Features
- Custom Insurance Company Profile
- Backlinks for Improved SEO
- Agent Resource Page
- Appetite Customization
Insurance Companies
Advantage For
State Associations
Support your Big “I” member agencies with increased traffic, recommendations and referrals.
Popular Features
- Custom Content For Your State
- Free Member Plus Agency Profiles
- Custom State Portals
- Advantage Subscription Perks
State Associations
Real Stories
Colorado Agency Success Story – Eric Weedin
We’re closing in the neighborhood of probably 40-50% of our TrustedChoice.com referrals. We make back a large multiple of what we spend.
Utah Agency Success Story – Kirk Chester
The ROI is positive. We make all of our investment back the first year, so anything beyond that on a renewal business is profit.
California Agency Success Story – Keith Moreland
Our Advantage Subscription has provided us a lot of new business. Our ROI is through the roof. It’s a great buy.
Need to Find an Insurance Market?
Use our free tool to research and connect with a trusted Carrier, MGA, or Wholesaler for your next policy.
Recommended Reading
How Do Reviews Help My Insurance Agency’s SEO?
The first step in achieving success as an independent insurance agency is expanding your digital footprint. You might list your company name, logo, services, and team members to allow shoppers the best, most transparent look at your agency, but, ultimately, it may not...
Your New Insurance Company Appetite Guide – March 2022
March is the busiest month for insurance shoppers on TrustedChoice.com, especially for business insurance. Luckily ☘️ we have three new commercial insurers for you to consider placing your commercial lines business with during what we like to call the "March Madness...
How Do Site Crawlers Work, and What Can They Do for My Insurance Agency?
As an independent insurance agency, you’ll know one of the best ways to make an impact online is to be visible. Search engine optimization (SEO) is the formula that needs to be included in an insurance agency marketing plan, small or large, to leave their print...
New Podcasts
Semsee: Making the Case that Nothing is Impossible for the IA Channel
For more information: Learn more about Semsee Take the 2022 Commercial Agent Survey Become a Recommended Agent on TrustedChoice.com Transcript: Chip: Hello everyone. And welcome to another edition of the IA Advantage. My name is Chip Bacciocco. And if you're joining...
A Birthday Story: The Big “I” Turns 125
In 1896 the insurance industry was changed forever. It’s the oldest, largest insurance and most influential insurance industry trade association in the world. Chip talks with the current and future chairs of the Independent Insurance Agents & Brokers of America...
IVANS and Ask Kodiak Joining Forces: Creating the Marvel Universe of Insurance Integration
It's a Beercast! With big news and multiple things to celebrate, Chip sits down over beers with Reid Holzworth, CEO of IVANS, and co-founders of Ask Kodiak, Allan Egbert and Mike Albert to discuss their bold new plans for a better connected insurance industry. Find...